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MARKETING PAID MEDIA VIDEOS

Used Softwares: ♠ After Effects ♣ Blender ♥ Cinema 4D ♦ Photoshop ♠ Illustrator ♣ Audition

A collection of paid media videos created to promote products—and occasionally the brand—across multiple platforms. Designed for both pay-per-click and pay-per-view formats, these pieces focus on clear messaging, engaging motion, and strong visual hooks to drive awareness, interest, and conversions.

A video from the “Virgin Games 2024: By the Numbers” series.

It showcases how much players have won in 2024, encouraging viewers to sign up and try their luck.

The video showcases some of the biggest wins from the most-played games on Jackpotjoy.

It highlights the largest recent winner from the past few months, encouraging viewers to try their luck and play.

The video counts from 30 to 200 Free Spins on Monopoly Casino.

Following the strong performance of the static version, this video was created as a follow-up to continue the campaign’s success.

This is a video promotion for the 4 Diamond Blues game.

The slot was framed inside a phone layout to create space for clear explanations aimed at first-time players.

This is a video promotion for the Diamond Link Mighty 7s game.

Due to regulations, the game cannot be sped up, so framing it inside a phone allowed multiple screens to be shown at once, providing a clearer and more engaging representation of the gameplay.

This is a video promotion for the Mystery Reels game.

Framing the game inside a device and adding hand interactions helps create a stronger connection with players and encourages viewers to engage and play.

This is a video promotion for the Rise of Giza Power Nudge game.

By adding a desert-themed intro and incorporating more in-game assets, the video gives viewers a stronger sense of the game’s atmosphere and enhances overall immersion.

This is a promotional video for the Hot Off The Press game.

Here, I explored how the venture branding could be integrated seamlessly with the game's visual components, resulting in a smoother, more cohesive experience for the viewer.

This is a promotional video for the Wheel of Rock game.

This video was used as part of an A/B testing campaign. In the initial version, the gameplay footage is enlarged, centered, and made more visually dominant to capture viewer attention.

This is a promotional video for the Wheel of Rock game.

This is the second variation in the A/B testing campaign. The gameplay appears on three phones, and during the bonus round a hand presses the button, shifting the viewer’s attention to another phone. Since this mobile-focused concept performed very well in past campaigns, we are testing whether it delivers similar engagement for this title.

This is a video promotion for the Deal or no deal What in your box Scratchcard game.

By adding hand movements, the video mimics how players normally interact with the game. It ends with the phone ringing to highlight the connection to the classic version.

This is a video promotion for the Scroll of Dead game.

By requirement, the video needs to include a losing option and go under 20s. To make video more exciting the second phone had been added, that allow the introducing the winning combination and lead to bonus round.

This is a video promotion for the Age of Akkadia game.

The phone is introduced at the beginning to create an immediate connection with players, while the slots are taken out of the phone and enlarged during the bonus round to make the moment more exciting and impactful.

This is a video promotion for the Vault of Anubis game.

The phone and hand movements help create a connection with players. Because the bonus round and winning sequence were too long, a second phone was added to speed up the action and keep the video within the 20-second limit.

This is a video promotion for the Virgin Games Live Casino.

The zoom-in on the roulette, the card sorting, and the casino chips were added to recreate the excitement of a real casino. The video ends with the phone surrounded by chips to show that even when playing online, players can experience the same level of excitement as in a physical casino.

This is a video promotion for the 777 Burn'em Up game.

Fire effects were added because they tend to perform well in online gambling content, and zooming in on the bonus symbol helps build excitement for the game.

This is a video promotion for the Aztec Spins game.

The intro focuses on the game title to make it more memorable. The bonus round is separated from the slot reels to make it stand out more clearly.

This is a video promotion for the Phoenix Fire Power Reels game.

The video opens with a striking phoenix to instantly capture attention. In the final shot, the reels are given a subtle perspective tilt to highlight that the slot game is laid onto the scroll, enhancing the traditional, classic feel while ending with a clear call for viewers to try their luck.

This is a video promotion for the Virgin Games Live Casino games.

The video opens with a presenter initiating the bonus round, immediately drawing attention. By alternating between dynamic gameplay moments and strong selling points, the edit builds excitement throughout and motivates viewers to play.

This is a video promotion for the Secreto del Fenix game.

The bonus offer appears at the beginning to attract new players. The big win combination that triggers the phoenix makes the game feel more dynamic and exciting.

This is a video promotion for the Rainbow Riches Jackpot O'Luck game.

The gameplay is framed inside an old-style slot machine box, with the handle moving each time a spin starts. This invites players to imagine pulling the handle themselves and encourages them to try the game.

This is a video promotion for the Helios Fury game.

The short intro at the beginning is designed to bring viewers into ancient Greek times. The burning ship, rain of arrows, and spreading fire make the video feel more dramatic and atmospheric.

This is a video promotion for the Phoenix Roulette game.

The short logo intro helps make the game name more memorable. The rising jackpot values build excitement, and the video ends just before entering the bonus round with a question encouraging viewers to try their luck.

This is a video promotion for the Hotline game.

The video opens with a car escape scene and shattering glass to bring viewers into a vintage Las Vegas atmosphere. The music and fast-paced gameplay keep the excitement high and make the action feel breath-taking.

This is a video promotion for the Diamond Mine game.

The video starts by highlighting how much players can win. The dynamite and sound effects bring viewers back to the gold-chasing days of the old Wild West.

This is a video promotion for the King Kong Cash game.

The video begins with King Kong hitting the slot machine like a gong. The fast-paced gameplay and retro video-style art boost the excitement and bring viewers back to the late ’90s and early 2000s.

This is a video promotion for the Thunderstruck 2 game.

The video starts with Thor descending from the sky to stop viewers from scrolling. Strong sound effects, the emphasis on the bonus symbols landing, and ending the game before the final reel drops—along with showing the potential winnings—all work together to build excitement and encourage viewers to play and finish the round themselves.

This is a video promotion for the Buffalo Rising Megaways game.

The wolf howling at the beginning brings viewers into a savanna-like setting. At the end, a herd of buffalo running across the screen strengthens the game’s atmosphere, while the exciting music encourages viewers to play and experience a Madagascar-like adventure.

This is a video promotion for the Riches of Babylon game.

The video transports viewers to ancient Babylon, showcasing its iconic gardens and towering architecture, while the exotic dancers and old-world riches enhance the sense of historical luxury and allure.

This is a video promotion for the Leticia Sabater Show game.

Leticia Sabater appears throughout the video, which moves at a fast pace and features multiple stages to boost excitement and highlight the different phases of her career.

This is a video promotion for the Monopoly Casino's online live roulette game.

The video aims to show viewers that online live casino games feature real dealers and can offer the same excitement as a physical casino.

This is a promotional video created for the Hold The Safe game.

The video begins with the safe door opening, reinforcing the theme of the title and prompting viewers to pause their scrolling to see what comes next.

This is a video promotion for the Football Champions Cup game.

The intro shows a football player kicking a ball that lands in one of the reel slots, bringing viewers straight into the excitement of a championship match.

This is a video promotion for the Operation game.

Linking the patient character’s red nose with the letter O in the logo reinforces the visual connection between the online game and the beloved classic, making the experience feel more familiar and authentic.

This is a video promotion for the Fortune Temple game.

The logo emerges through dramatic god-ray effects, evoking the mystical atmosphere of a Mayan temple and ancient rituals. A dynamic zoom into the bonus round heightens the excitement, while the closing message invites players to jump in and experience the adventure for themselves.

This is a video promotion for the Battle Ship Wild Targets game.

The video opens with the Patrol Boat symbols coming under fire, and ends with a burst of bullets striking the title—creating a strong, action-packed atmosphere that pulls viewers closer to the game experience.

This is a video promotion for the Wing of Ra game.

The video transports viewers into a mysterious Egyptian tomb filled with hidden doors and chambers. The zoom into the winning combination boosts the excitement and encourages viewers to try the game themselves.

This is a video promotion for the Xmas Riches game.

The video starts with the slot reels appearing through a trail of magic dust. The final winning combination, paired with ringing bells and festive music, gives viewers a strong feeling that Christmas is coming.

This is a video promotion for the Eye of Horus game.

The video starts with an image of Horus, and the slot reels appear as flames wipe across the frame, bringing viewers back to ancient Egypt with its mystical gods and grand temples.

This is a video promotion for the three most played games.

The game logos appear in a style that matches each game's visual atmosphere, helping viewers remember the titles. The slot reels stack one after another to show that there are many different games for players to try.

©2025 Khuyen Le Thi Minh